Ferocious, tenacious, aggressive, fierce, proud. These are the qualities we usually associate with our sports teams. As coaches, we want the very mention of our team’s name to strike fear into the hearts of opponents. We want them sitting in... Read more
The “Fun Theory” is the idea that “something as simple as fun is the easiest way to change people’s behavior for the better.” It was an initiative of Volkswagen as a marketing tool to develop the image that their vehicles... Read more
Does your team have an upcoming competition against an overwhelming favorite? Do they think they don’t stand a chance? Do you need a way to fire them up and get them to believe? Then have them watch this inspirational video,... Read more
The Winter Olympics have been my constant companion since the first minutes of the opening ceremonies. In fact, they’re on my office TV as I write this blog. I’m a proud Canadian and have watched a number of Canucks, some... Read more
The Winter Olympics have just been put to bed and with it the adrenaline rush you get from watching death-defying high-speed sports. Two of my favorite events are downhill skiing and the giant slalom. That stems from the days of... Read more
Imagine your sport. Imagine playing the all-time best player in that sport. Then imagine playing that athlete head-to-head in front of the world…and almost beating him/her. That’s the situation that faced golfer Rocco Mediate in the U.S. Open last week.... Read more
